IEE 2000 Shanghai International Electronics Exhibition

Attracting an especially large attention from mainland China's related companies, the Shanghai Everbright Conference Center was the setting for this year's IEE electronic exhibition from 25th to 28th of October.

This year's exhibition attracted a particularly enthusiastic attendance from related vendors from the Mainland China, Hong Kong and Taiwan region. Holtek fully participated in this prestigious event, taking full advantage of the opportunity to introduce the company and its full range of product offerings to old and new customers alike. The venue was well utilized to demonstrate the Holtek range of 8-bit microcontrollers and its associated development system, as well as showing Holtek's new RFID products, RF keyboard and mouse devices in addition to many others. With several of Holtek's experienced technical personnel in attendance at the exhibition, any technically related questions by visitors could be quickly answered in detail.

In facilitating better recognition of Holtek and its products by Mainland China vendors, and in enhancing the image of Holtek design capabilities, this exhibition was evaluated as a major promotional success and should lead to future benefits in the expansion of business in the Mainland China market area.